After COVID-19 when the world was moving to more sustainable and organic approach, Pooja stumbled upon many road side ceramic sellers who would sell very fancy looking products at a throwaway price. She was fascinated by the huge gap that she saw in the ceramics industry where in one hand there were these road side vendors and on the other hand there were well-established brands selling similar looking products at 10x prices. Double-clicking on this problem statement, Pooja decided to bridge this gap by providing premium ceramics that were toxin-free and still relevant to the pockets of Indian consumers.
OUR KEY PHILOSOPHY
SAFE & DURABLE PRODUCTS
EMPLOYING RURAL ARTISTS
HANDCRAFTED IN INDIA
BUILDING AN ECOSYSTEM
BRAND VALUES
Every Claymistry piece embodies our commitment to family safety, environmental responsibility, and artistic excellence—crafting ceramics that enhance your daily moments while respecting our planet's future.
THE HANDS THAT SHAPE OUR STORY
Behind every Claymistry piece lies the soul of Khurja's master artisans—craftspeople whose connection to clay runs deeper than time itself. In a world dominated by machine-made uniformity, these artists preserve something magical: a craft perfected through generations of devoted practice.
For these dedicated creators, pottery isn't a career choice—it's their birthright, their identity, and often their only path in life.
As contemporary markets threaten this sacred craft, we stand resolute in ensuring these skilled hands can continue their artistic journey with dignity and hope.
Your choice of Claymistry does more than support artisans—it nurtures dreams, preserves legacies, and keeps alive a tradition that is Khurja's greatest treasure.
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Products sold (since 2023)
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Unique SKUs available
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Local artisans partnerships
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Products made with sustainable raw materials
